briefcase media
Words that make a difference
briefcase media
Words that make a difference
WHY BRIEFCASE MEDIA?
If you’re looking for an experienced content creator, editor or project manager to bring your vision to life, you’ve come to the right place.
Briefcase Media provides quality custom content services to meet your brief and go beyond expectations. Whether it’s creative copywriting, professional sub-editing, or powerful content for your marketing campaign, when the words matter – and they should always matter – it’s time to engage an expert in the field.
HOW CAN we HELP YOU?
“One of the best commercial content brains I have worked with in my 20 years in B2B media in Australia and I cannot recommend highly enough”
Content Marketing
When the words really matter
Content Marketing
When the words really matter
At Briefcase Media there’s a simple motto – every word matters. And those words can help your brand or publication reach its goals.
Successful content marketing is an art form. It helps creates a powerful voice to share your message with the world.
CONTENT MARKETING SERVICES
Content Strategy
If content is King, who is the speech writer? Every word should connect to a strategy.
Establish a consistent voice
Explore fresh topics
Attract relevant readers
Let content drive your business forward
Business Blogs
Make every post a winner. Blogging for business is more science than side project.
Reinforce brand's voice
Conversational, educational & promotional
Improve search engine rankings
WEBSITE PAGES
If you build it, they will come. It all starts with informative website landing pages.
Keep readers on the page
Improve SEO with natural keyword integration
Include creative Calls to Action (C2A)
B2B & B2C Articles
To B2B or B2C, that is the question. Showcase industry expertise to people who matter.
Comment on trending topics
Display your industry thought leader credentials
Integrate keywords, internal links and calls to action
Creative Content
When the story is more than the facts and figures
Creative Content
When the story is more than the facts and figures
Creative writing makes the world wide web go round. Quality editorial content appeals to specific demographics or special interest groups. Unique articles have the ability to inform, entertain and inspire audiences in a way that brings them back for more.
This is the content people talk about with friends. The content they share on social media. It's the fun part of your website or magazine that helps your commercial or sponsored content thrive.
“Writing isn’t about using big words to impress. It’s about using simple words in an impressive way”
broad knowledge, expert touch
news & views
When information and insights need to reach your target market
news & views
When information and insights need to reach your target market
News, feature articles and editorial content is the bread and butter of most special interest publications. Do you need high quality content for a magazine, website, e-newsletter or one-off publication?
Briefcase Media writes content ranging from short topical stories to comprehensive articles based on exclusive interviews – all tailored to your style guide and target audience.
“What is written without effort is in general read without pleasure”
tailored news, editorial & informative content
Content Editing
When close enough is definitely not good enough
Content Editing
When close enough is definitely not good enough
If it's worth writing, it' worth editing. Professional proofreading and sub-editing is more than just checking for errors – it's a trained eye able to improve the structure, tone and persuasiveness of the whole piece.
Think of your print or digital content as the bridge between a great message and an engaged audience. You can't afford to let that bridge collapse, so why publish anything built on shaky foundations?
“It is perfectly okay to write garbage - as long as you edit brilliantly”
professional EDITING TICKS EVERY BOX
Optimal structure ✔ Consistent voice ✔ Accurate spelling and grammar ✔ Engaging style ✔ SEO for digital content ✔